
Client
MoneyHero
Services
Motion Design
Concept Development
Animation Design
Year
2020
Credits
Creative Direction & Motion Design — Pris Kwok
A motion design instructional video for MoneyHero, translating the rewards redemption process into a clear and structured visual guide. Developed under the brand’s refreshed identity, the video simplifies complex redemption steps into an intuitive step-by-step motion system, helping users understand and complete the process with ease. Collaborated with product and marketing teams to align user experience goals with brand communication direction.





