SoMon — Product Launch

A narrative-led launch film turning a complex social ecosystem into a human story.

For SoMon’s product launch, we led the creative direction and production from concept and scripting through storyboard, motion, and sound. The film translates SoMon’s decentralized social ecosystem into an accessible narrative, positioning the platform as a new way for communities to create, connect, and own their social interactions.

Year

2024

Timeframe

6 weeks

Tools

After Effects, DaVinci Resolve

Category

Campaign

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